As of 2022, 17 percent of companies in South Africa confirmed their account effectiveness on YouTube to be very effective, while another 20 percent also considered their YouTube activities to be quite effective. The reports followed similar trends to the previous years on this social media platform and are skewed toward being more effective for the companies.
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Ornico, & World Wide Worx. (June 30, 2022). Rating of YouTube accounts' effectiveness by companies in South Africa from 2019 to 2022, by degree of effectiveness [Graph]. In Statista. Retrieved June 30, 2025, from https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/
Ornico, und World Wide Worx. "Rating of YouTube accounts' effectiveness by companies in South Africa from 2019 to 2022, by degree of effectiveness ." Chart. June 30, 2022. Statista. Accessed June 30, 2025. https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/
Ornico, World Wide Worx. (2022). Rating of YouTube accounts' effectiveness by companies in South Africa from 2019 to 2022, by degree of effectiveness . Statista. Statista Inc.. Accessed: June 30, 2025. https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/
Ornico, and World Wide Worx. "Rating of Youtube Accounts' Effectiveness by Companies in South Africa from 2019 to 2022, by Degree of Effectiveness ." Statista, Statista Inc., 30 Jun 2022, https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/
Ornico & World Wide Worx, Rating of YouTube accounts' effectiveness by companies in South Africa from 2019 to 2022, by degree of effectiveness Statista, https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/ (last visited June 30, 2025)
Rating of YouTube accounts' effectiveness by companies in South Africa from 2019 to 2022, by degree of effectiveness [Graph], Ornico, & World Wide Worx, June 30, 2022. [Online]. Available: https://www.statista.com/statistics/1344434/youtube-account-effectiveness-rate-in-companies-in-south-africa/
