The expenditure on newspapers advertising of the business services category in Italy increased significantly by 332.7 million U.S. dollars (+40.26 percent) in 2021 in comparison to the previous year. With 1.2 billion U.S. dollars, the advertising spending thereby reached its highest value in the observed period. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the business services category on newspapers, the ad expenditure of the business services category on digital static display was lower and on outdoor it was considerably lower.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (December 16, 2022). Business services advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 05, 2025, from https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/
Nielsen. "Business services advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 05, 2025. https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/
Nielsen. (2022). Business services advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 05, 2025. https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/
Nielsen. "Business Services Advertising Spending on Newspapers in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/
Nielsen, Business services advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/ (last visited July 05, 2025)
Business services advertising spending on newspapers in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354362/business-services-ad-spend-newspapers-italy/