The expenditure on television advertising of the cleaning products category in Italy increased by 0.1 billion U.S. dollars (+4.18 percent) since the previous year. Therefore, the advertising spending in Italy reached a peak in 2021 with 2.46 billion U.S. dollars. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the cleaning products category on television, the ad expenditure of the cleaning products category on digital static display as well as on newspapers was considerably lower.
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Nielsen. (December 16, 2022). Cleaning products advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 04, 2025, from https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/
Nielsen. "Cleaning products advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars)." Chart. December 16, 2022. Statista. Accessed July 04, 2025. https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/
Nielsen. (2022). Cleaning products advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 04, 2025. https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/
Nielsen. "Cleaning Products Advertising Spending on Television in Italy from 2019 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/
Nielsen, Cleaning products advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/ (last visited July 04, 2025)
Cleaning products advertising spending on television in Italy from 2019 to 2021 (in billion U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354415/cleaning-products-ad-spend-television-italy/