Apparel ad spend on television in Italy 2019-2021

Published by
Julia Faria,
Jun 13, 2025
In 2021, the apparel sector spent around 1.1 billion U.S. dollars on magazine advertising in Italy, up almost 50 percent from 761 million dollars one year before.
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Apparel advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

Italy

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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Apparel market in the UKApparel market in the U.S.Apparel market worldwide Denim market worldwide Apparel market in Europe
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