From June 1 to 7, 2025, **** led other automotive brands on Douyin TikTok's sister app in China, scoring ******* points in a brand index. *****,********* and******* were other successful automotive brands.
The brand index is mainly composed of three parts: content score, dissemination score and search score.
Content score: the number of natural content, the number of certificated business accounts content, the number of effective ads and other factors are fitted through scientific calculation. Dissemination score: exposure of natural content, exposure of certificated business accounts content, exposure of advertisement and live viewing. Search score: the amount of search pageviews.
The source does not specify the publication date. The release date stated here is the date of access.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Ocean Engine. (June 11, 2025). Brand index of major automotive brands on Douyin in China as of June 7, 2025 (in 1,000s) [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/
Ocean Engine. "Brand index of major automotive brands on Douyin in China as of June 7, 2025 (in 1,000s)." Chart. June 11, 2025. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/
Ocean Engine. (2025). Brand index of major automotive brands on Douyin in China as of June 7, 2025 (in 1,000s). Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/
Ocean Engine. "Brand Index of Major Automotive Brands on Douyin in China as of June 7, 2025 (in 1,000s)." Statista, Statista Inc., 11 Jun 2025, https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/
Ocean Engine, Brand index of major automotive brands on Douyin in China as of June 7, 2025 (in 1,000s) Statista, https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/ (last visited June 26, 2025)
Brand index of major automotive brands on Douyin in China as of June 7, 2025 (in 1,000s) [Graph], Ocean Engine, June 11, 2025. [Online]. Available: https://www.statista.com/statistics/1366077/china-leading-automotive-brands-on-douyin-by-brand-index/
