Purchases of big ticket items usually have higher values and result in bigger average order value. That is the case of online orders from direct-to-consumer (D2C) brands' websites in France. In 2022, the average order value for homeware and home decor hit ***** euros, outdoing other product categories like clothing (***** euros) or accessories (***** euros).
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Digital Native Group. (March 8, 2023). Average order value on direct-to-consumer (D2C) e-commerce sites in France in 2023, by category (in euros) [Graph]. In Statista. Retrieved July 13, 2025, from https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/
Digital Native Group. "Average order value on direct-to-consumer (D2C) e-commerce sites in France in 2023, by category (in euros)." Chart. March 8, 2023. Statista. Accessed July 13, 2025. https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/
Digital Native Group. (2023). Average order value on direct-to-consumer (D2C) e-commerce sites in France in 2023, by category (in euros). Statista. Statista Inc.. Accessed: July 13, 2025. https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/
Digital Native Group. "Average Order Value on Direct-to-consumer (D2c) E-commerce Sites in France in 2023, by Category (in Euros)." Statista, Statista Inc., 8 Mar 2023, https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/
Digital Native Group, Average order value on direct-to-consumer (D2C) e-commerce sites in France in 2023, by category (in euros) Statista, https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/ (last visited July 13, 2025)
Average order value on direct-to-consumer (D2C) e-commerce sites in France in 2023, by category (in euros) [Graph], Digital Native Group, March 8, 2023. [Online]. Available: https://www.statista.com/statistics/1370821/d2c-average-order-value-by-category-france/
