Number of Instagram users in Malaysia 2018-2023

Published by
Amanda Siddharta,
May 26, 2025

In 2023, there were more than 15.7 million Instagram users in Malaysia, an increase of around 700,000 users compared to the previous year. The number of Malaysian Instagram users has been increasing over the last five years.

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Number of Instagram users in Malaysia from 2018 to 2023 (in million users)

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Release date

June 2024

Region

Malaysia

Survey time period

2018 to 2023

Supplementary notes

The source did not provide date of publication. Release date reflects the date of last access.

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Overview

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Key figures

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Number of users

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Audience demographic

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Social media advertising

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User behavior

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