As of March 2023, around ** percent of online content creators surveyed in Brazil reported having less than ** thousand followers. Approximately ** percent had between ** thousand and ** thousand, whereas less than *** percent of respondents stated having over *** million followers. There were an estimated *** million internet users in Brazil in 2023.
The source does not specify the survey type or the exact date of the survey.
The source does not provide any information regarding missing percentage points to 100 percent.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Grupo Meio & Mensagem. (March 24, 2023). Distribution of online content creators in Brazil as of March 2023, by number of followers [Graph]. In Statista. Retrieved July 20, 2025, from https://www.statista.com/statistics/1374953/brazil-influencers-followers/
Grupo Meio & Mensagem. "Distribution of online content creators in Brazil as of March 2023, by number of followers ." Chart. March 24, 2023. Statista. Accessed July 20, 2025. https://www.statista.com/statistics/1374953/brazil-influencers-followers/
Grupo Meio & Mensagem. (2023). Distribution of online content creators in Brazil as of March 2023, by number of followers . Statista. Statista Inc.. Accessed: July 20, 2025. https://www.statista.com/statistics/1374953/brazil-influencers-followers/
Grupo Meio & Mensagem. "Distribution of Online Content Creators in Brazil as of March 2023, by Number of Followers ." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1374953/brazil-influencers-followers/
Grupo Meio & Mensagem, Distribution of online content creators in Brazil as of March 2023, by number of followers Statista, https://www.statista.com/statistics/1374953/brazil-influencers-followers/ (last visited July 20, 2025)
Distribution of online content creators in Brazil as of March 2023, by number of followers [Graph], Grupo Meio & Mensagem, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1374953/brazil-influencers-followers/
