According to a survey conducted by Rakuten Insight in Taiwan in 2025 on social commerce, around ** percent of respondents who have not purchased things via social media before stated it was because they do not trust the process of buying products. Another ** percent of respondents said they preferred to purchase items from the official website or physical store.
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Rakuten Insight. (March 27, 2025). Reasons to not purchase things via social media in Taiwan as of February 2025 [Graph]. In Statista. Retrieved July 15, 2025, from https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/
Rakuten Insight. "Reasons to not purchase things via social media in Taiwan as of February 2025." Chart. March 27, 2025. Statista. Accessed July 15, 2025. https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/
Rakuten Insight. (2025). Reasons to not purchase things via social media in Taiwan as of February 2025. Statista. Statista Inc.. Accessed: July 15, 2025. https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/
Rakuten Insight. "Reasons to Not Purchase Things via Social Media in Taiwan as of February 2025." Statista, Statista Inc., 27 Mar 2025, https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/
Rakuten Insight, Reasons to not purchase things via social media in Taiwan as of February 2025 Statista, https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/ (last visited July 15, 2025)
Reasons to not purchase things via social media in Taiwan as of February 2025 [Graph], Rakuten Insight, March 27, 2025. [Online]. Available: https://www.statista.com/statistics/1375540/taiwan-social-commerce-non-purchase-reasons/
