According to a survey conducted by Rakuten Insight in 2025 on social commerce in Malaysia, approximately ** percent of the female respondents and ** percent male respondents answered that they have used TikTok for purchases during the last 12 months. Facebook followed after as the second most commonly used social media platform for purchases.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (March 27, 2025). Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2025, by gender [Graph]. In Statista. Retrieved July 01, 2025, from https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2025, by gender." Chart. March 27, 2025. Statista. Accessed July 01, 2025. https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/
Rakuten Insight. (2025). Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2025, by gender. Statista. Statista Inc.. Accessed: July 01, 2025. https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Malaysia as of February 2025, by Gender." Statista, Statista Inc., 27 Mar 2025, https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2025, by gender Statista, https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/ (last visited July 01, 2025)
Most commonly used social media platform for purchases during the last 12 months in Malaysia as of February 2025, by gender [Graph], Rakuten Insight, March 27, 2025. [Online]. Available: https://www.statista.com/statistics/1375618/malaysia-social-media-platforms-used-for-social-commerce-by-gender/