From January to February 2023, Apetito was the brand with the highest expenditure on advertising milk products in Czechia. It spent almost ** million Czech koruna. Madeta placed second with a spending of **** million koruna, followed by Actimel with the expenditure of **** million koruna.
These values correspond to the price list value which is not an equivalent to the net investment in advertising space. However, it does reflect the current development and trends in the advertising market.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen Admosphere. (April 4, 2023). Milk product brands with the highest advertising expenditure in Czechia from January to February 2023 (in million Czech koruna) [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/
Nielsen Admosphere. "Milk product brands with the highest advertising expenditure in Czechia from January to February 2023 (in million Czech koruna)." Chart. April 4, 2023. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/
Nielsen Admosphere. (2023). Milk product brands with the highest advertising expenditure in Czechia from January to February 2023 (in million Czech koruna). Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/
Nielsen Admosphere. "Milk Product Brands with The Highest Advertising Expenditure in Czechia from January to February 2023 (in Million Czech Koruna)." Statista, Statista Inc., 4 Apr 2023, https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/
Nielsen Admosphere, Milk product brands with the highest advertising expenditure in Czechia from January to February 2023 (in million Czech koruna) Statista, https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/ (last visited July 12, 2025)
Milk product brands with the highest advertising expenditure in Czechia from January to February 2023 (in million Czech koruna) [Graph], Nielsen Admosphere, April 4, 2023. [Online]. Available: https://www.statista.com/statistics/1376919/czechia-ad-expenditure-of-milk-product-brands/
