Share of users who had already purchased something due to a TikTok ad in Brazil 2025

Published by
J. G. Navarro,
May 13, 2025

As of January 2025, little more than ********* of TikTok users surveyed in Brazil said they had already bought something due to an advertisement seen on the platform. According to the same study, nearly **** of Brazilian users disliked ads and sponsored content on TikTok.

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Percentage of TikTok users who had already purchased something following an ad on the platform in Brazil as of January 2025

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Release date

February 2025

Region

Brazil

Survey time period

January 2025

Number of respondents

2,006 respondents

Age group

18 years and older

Method of interview

Online survey

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