E-commerce conversion rate in Canada 2022-2024, by quarter

Published by
Koen van Gelder,
Jul 10, 2025

Due to seasonality, e-commerce conversion rates may vary according to the time of the year. In Canada, online shopping registered a conversion rate of *** percent in the third quarter of 2024. The fourth quarter of 2022 showed the highest conversion rate in the analyzed period, with *** percent.

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E-commerce conversion rate in Canada from 2nd quarter 2022 to 3rd quarter 2024

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Release date

November 2024

Region

Canada

Survey time period

Q2 2022 to Q3 2024

Supplementary notes

Data is based on 29 billion visits from one billion shoppers to 2,276 digital commerce sites in 61 countries.
The release date is the date of access.

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Statistics on " Online shopping behavior in Canada "

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Overview

6

Categories

7

Retailers

4

Shoppers

4

Purchase process

5

Payments

5

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Topics

Online shopping behavior in CanadaFashion e-commerce in CanadaE-commerce in CanadaOnline grocery market in CanadaCross-border e-commerce in North America
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