Between April 2023 and March 2024, the average search advertising cost-per-lead (CPL) for attorneys and legal services reached 144.03 U.S. dollars and was the highest among the presented industries. At the same time the lowest result was for automotive repair, service, and parts, with CPL valued at 27.94 dollars.
Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry
(in U.S. dollars)
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Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry
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WordStream. (June 10, 2024). Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry (in U.S. dollars) [Graph]. In Statista. Retrieved May 08, 2025, from https://www.statista.com/statistics/1383423/google-ads-cpl-industry/
WordStream. "Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry (in U.S. dollars)." Chart. June 10, 2024. Statista. Accessed May 08, 2025. https://www.statista.com/statistics/1383423/google-ads-cpl-industry/
WordStream. (2024). Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry (in U.S. dollars). Statista. Statista Inc.. Accessed: May 08, 2025. https://www.statista.com/statistics/1383423/google-ads-cpl-industry/
WordStream. "Average Search Advertising Cost-per-lead (Cpl) in The United States between April 2023 and March 2024, by Industry (in U.S. Dollars)." Statista, Statista Inc., 10 Jun 2024, https://www.statista.com/statistics/1383423/google-ads-cpl-industry/
WordStream, Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry (in U.S. dollars) Statista, https://www.statista.com/statistics/1383423/google-ads-cpl-industry/ (last visited May 08, 2025)
Average search advertising cost-per-lead (CPL) in the United States between April 2023 and March 2024, by industry (in U.S. dollars) [Graph], WordStream, June 10, 2024. [Online]. Available: https://www.statista.com/statistics/1383423/google-ads-cpl-industry/
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