In 2023, e-commerce brands worldwide sent 57.9 percent more SMS campaigns than the previous year, based on global data from a marketing automation platform. With a 7.6 percent click rate and a 0.13 percent conversion rate, this surge in SMS campaigns resulted in a 9.4 percent growth in orders.
| Characteristic | 2020 | 2021 | 2022 | 2023 |
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* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Overview
Selected markets
Leading players
E-mail, SMS, and Push marketing
Social media and influencer marketing
User Generated Content (UGC)
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
