As of January 2025, approximately 20 percent of public relations (PR) firms surveyed worldwide reported considering the technology industry a sector with growth opportunities. The energy and utilities segment followed with 14 percent, while the government affairs and public sector rounded out the top three, mentioned by 13 percent. According to the same study, almost 70 percent of PR firms worldwide expected growth in 2025.
Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025
among IPRN members in Brazil, Canada, Chile, Colombia, Czechia, Denmark, France, Germany, India, Italy, Japan, Luxembourg, the Netherlands, Poland, Portugal, Puerto Rico, Spain, Sweden, the United Kingdom, and the United States
Supplementary notes
The source does not specify the number of respondents or the type of the survey.
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IPRN. (March 13, 2025). Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025 [Graph]. In Statista. Retrieved June 08, 2025, from https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/
IPRN. "Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025." Chart. March 13, 2025. Statista. Accessed June 08, 2025. https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/
IPRN. (2025). Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025. Statista. Statista Inc.. Accessed: June 08, 2025. https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/
IPRN. "Leading Industries with Growth Opportunities According to Public Relations (Pr) Firms Worldwide as of January 2025." Statista, Statista Inc., 13 Mar 2025, https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/
IPRN, Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025 Statista, https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/ (last visited June 08, 2025)
Leading industries with growth opportunities according to public relations (PR) firms worldwide as of January 2025 [Graph], IPRN, March 13, 2025. [Online]. Available: https://www.statista.com/statistics/1394384/top-industries-opportunities-pr-firms-worldwide/
