Between 2022 and 2024, the proportion of visits to e-commerce websites from social media platforms on desktops remained stable in the United Kingdom. However, there has been a large increase in social referrals on tablets since the fourth quarter of 2022.
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Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device
Data is based on 29 billion visits from one billion shoppers to 2,276 digital commerce sites in 61 countries.
The date of release is the date of access.
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Salesforce Research. (February 24, 2025). Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/
Salesforce Research. "Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device." Chart. February 24, 2025. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/
Salesforce Research. (2025). Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/
Salesforce Research. "Share of Visits to E-commerce Websites from Social Media Referrals in The United Kingdom (Uk) from 4th Quarter 2022 to 4th Quarter 2024, by Device." Statista, Statista Inc., 24 Feb 2025, https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/
Salesforce Research, Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device Statista, https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/ (last visited June 26, 2025)
Share of visits to e-commerce websites from social media referrals in the United Kingdom (UK) from 4th quarter 2022 to 4th quarter 2024, by device [Graph], Salesforce Research, February 24, 2025. [Online]. Available: https://www.statista.com/statistics/1394663/leading-e-commerce-referrers-uk-by-device/