In 2024, more U.S. shoppers purchased discounted products with Buy Now, Pay Later (BNPL) options during Amazon Prime Days. Data regarding the 2024 edition of the sale event indicated that BNPL orders had a value of 1.08 billion U.S. dollars. This represented a significant increase compared to the 2023 edition of Amazon Prime Days.
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Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024
(in million U.S. dollars)
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Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024
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Digital Commerce 360. (July 18, 2024). Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 06, 2025, from https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/
Digital Commerce 360. "Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024 (in million U.S. dollars)." Chart. July 18, 2024. Statista. Accessed July 06, 2025. https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/
Digital Commerce 360. (2024). Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 06, 2025. https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/
Digital Commerce 360. "Value of Buy Now, Pay Later (Bnpl) Purchases on Amazon Prime Day in The U.S. from 2022 to 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 18 Jul 2024, https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/
Digital Commerce 360, Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/ (last visited July 06, 2025)
Value of Buy Now, Pay Later (BNPL) purchases on Amazon Prime Day in the U.S. from 2022 to 2024 (in million U.S. dollars) [Graph], Digital Commerce 360, July 18, 2024. [Online]. Available: https://www.statista.com/statistics/1400479/bnpl-purchases-on-amazon-prime-day-united-states/
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