Between January 2022 and the end of June 2023, the keywords "instagram" and "snapchat" were the most searched in the Apple App Store among mobile iOS users in France. Social media apps occupied the first position of the most search queries on the Apple App Store, with both Facebook and social video sensation TikTok being indexed at 93 points during the examined period. The keyword "tinder" ranked fifth, with a value of 91.
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Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023
(index volume)
Characteristic
Max search volume
instagram
100
snapchat
100
facebook
93
tik tok
93
tinder
91
whatsapp
91
youtube
90
clash royale
89
netflix
89
telegram
89
capcut
88
sweatcoin
88
tous anti covid
88
05101520253035404550556065707580859095100105110
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part of a larger set of 500 keywords with the biggest volume ever recorded, data covering searches on the Apple App Store
Supplementary notes
According to the source 'Volume' or 'Search Popularity' are defined as "The volume is an integer ranging from 5 to 100 with a median around 27. It is an ”in-house” metric developed by Apple. It can be relatively well transcribed into a ”number of search” using an exponential (which depends on the country). A volume of 5 represents a random word which was never typed in a store keyword search recently. A volume of 100 represents the most popular word of the moment."
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AppTweak. (July 18, 2023). Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023 (index volume) [Graph]. In Statista. Retrieved June 17, 2025, from https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/
AppTweak. "Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023 (index volume)." Chart. July 18, 2023. Statista. Accessed June 17, 2025. https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/
AppTweak. (2023). Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023 (index volume). Statista. Statista Inc.. Accessed: June 17, 2025. https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/
AppTweak. "Most Popular Search Queries on The Apple App Store for Mobile Users in France from January 2022 to June 2023 (Index Volume)." Statista, Statista Inc., 18 Jul 2023, https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/
AppTweak, Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023 (index volume) Statista, https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/ (last visited June 17, 2025)
Most popular search queries on the Apple App Store for mobile users in France from January 2022 to June 2023 (index volume) [Graph], AppTweak, July 18, 2023. [Online]. Available: https://www.statista.com/statistics/1400619/france-top-keywords-search-apple-app-store/
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