Mobile streaming apps attachment for U.S. consumers 2023

According to a survey conducted among consumers in the United States in January 2023, over half of the surveyed respondents reported being attached to the content on Netflix and to the app. Disney+ ranked second, with over 44 percent of respondents reporting to be attached to the app, while Amazon Prime Video ranked third, with 43 percent of respondents reported to feel attachment towards the app of this streaming service.