Among the Baltic countries, Lithuania had the largest share of e-shoppers buying fresh food and beverages online in 2023, at 70 percent. In comparison, in Estonia, around six out of ten online shoppers purchased fresh food and drinks via the internet.
Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country
*Refers to the total number of respondents in 22 European counties. Between 801 and 1,570 participants were interviewed per country. All respondents had purchased physical goods online since January 2023 and received at least one package.
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Geopost. (May 28, 2024). Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country [Graph]. In Statista. Retrieved June 07, 2025, from https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. "Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country." Chart. May 28, 2024. Statista. Accessed June 07, 2025. https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. (2024). Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country. Statista. Statista Inc.. Accessed: June 07, 2025. https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost. "Share of Online Buyers That Purchased Fresh Food and Beverages Online in The Baltics in 2023, by Country." Statista, Statista Inc., 28 May 2024, https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/
Geopost, Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country Statista, https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/ (last visited June 07, 2025)
Share of online buyers that purchased fresh food and beverages online in the Baltics in 2023, by country [Graph], Geopost, May 28, 2024. [Online]. Available: https://www.statista.com/statistics/1405628/fresh-food-e-commerce-baltics-by-country/
