In 2023, around 31 percent of people in the United Kingdom had seen advertisements for Nike on social media. Furthermore, 30 percent of people had seen advertising for adidas.
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Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand
Characteristic
Share of respondents
I have not noticed any of these brands in the media, on social media, or in advertising
This question was phrased by the source as follows: "Which of the following brands have you noticed in the media, on social media, or in advertising in the past 3 months? "
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Statista. (September 21, 2023). Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand [Graph]. In Statista. Retrieved June 11, 2025, from https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/
Statista. "Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand." Chart. September 21, 2023. Statista. Accessed June 11, 2025. https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/
Statista. (2023). Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand. Statista. Statista Inc.. Accessed: June 11, 2025. https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/
Statista. "Sports and Outdoor Online Shops Buzz in The United Kingdom (Uk) in 2023, by Brand." Statista, Statista Inc., 21 Sep 2023, https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/
Statista, Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand Statista, https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/ (last visited June 11, 2025)
Sports and outdoor online shops buzz in the United Kingdom (UK) in 2023, by brand [Graph], Statista, September 21, 2023. [Online]. Available: https://www.statista.com/statistics/1416035/sports-and-outdoor-online-shops-buzz-uk/