According to a survey conducted by Rakuten Insight on August 2023, beauty, health, and wellness was the most consumed product category of user-generated content in the Philippines. User-generated content on home goods followed, as stated by ** percent of the respondents.
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Rakuten Insight. (October 16, 2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023 [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/
Rakuten Insight. "Product categories where users consume user-generated content created by people in the Philippines as of August 2023." Chart. October 16, 2023. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/
Rakuten Insight. (2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023. Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/
Rakuten Insight. "Product Categories Where Users Consume User-generated Content Created by People in The Philippines as of August 2023." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/
Rakuten Insight, Product categories where users consume user-generated content created by people in the Philippines as of August 2023 Statista, https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/ (last visited July 12, 2025)
Product categories where users consume user-generated content created by people in the Philippines as of August 2023 [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420060/philippines-user-generated-content-consumption-by-product-category/