Type of Christmas gifts shoppers planned to buy Australia 2024, by recipient type

Published by Statista Research Department, Nov 26, 2024

In a survey conducted among shoppers across Australia in 2024 regarding their attitudes and behaviors towards holiday season shopping, purchased gifts were the most prevalent gift type shoppers planned to give for Christmas. Money gifts, including cash or gift cards, were also a popular choice, with approximately 39 percent of those surveyed intending to gift money to immediate family members. Giving handmade gifts to immediate and extended family members decreased in popularity compared to 2023, but became a more prevalent type of present to give to friends and colleagues. 

Type of Christmas gifts shoppers planned to buy during the holiday season in Australia in 2024, by recipient type

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Release date

November 2024

Region

Australia

Survey time period

2024

Number of respondents

1,012 respondents

Age group

18 years and older

Special properties

survey conducted among shoppers across Australia regarding their attitudes and behaviors towards seasonal sales and Christmas gift shopping

Supplementary notes

Respondent gender distribution:
- Female: 50%
- Male: 50%

Respondent age distribution:
- 18-24: 13%
- 25-34: 18%
- 35-44: 20%
- 45-54: 18%
- 55-64: 15%
- 65+: 17%

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Topics

Holiday season shopping in AustraliaU.S. Christmas season shoppingChristmas shopping in the United Kingdom (UK)Holiday season e-commerce in the United StatesThanksgiving
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