Only five percent of Romanian e-shoppers considered the choice of environmentally friendly delivery alternatives to be an important driver in shopping online in 2023. Conversely, over a third of Romanians found free delivery an important criterion.
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Which criteria are important for you?
Characteristic
Share of customers
Free delivery
36%
Detailed description of the product
25%
Ability to pay cash on delivery
21%
Free return
20%
No hidden fees adding up to the final product price
20%
Fast purchase without account creation
16%
Ability to pay with credit card
14%
Ability to return with pick-up from home
11%
Clear return policy
11%
Choice in the speed of delivery (same day, next day, weekend, ...)
11%
Various options of place of delivery
11%
Transparent and complete delivery costs
10%
Ability to be told the exact 1-hour time slot of when your parcel will arrive
10%
Efficient search engine and filters
10%
Possibility to make changes at any time of the purchase process
9%
Digital wallet payment method
8%
Price comparison tool
7%
Ability to re-schedule my delivery
7%
Transparent and complete return costs
7%
No adverts slowing down browsing
6%
Ability to pay with banking transfer/direct debit
6%
Choice of environmentally friendly delivery alternatives
5%
Ability to return by dropping off in the retailer's store
4%
Ability to return by dropping off in a parcel shop
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Geopost. (February 28, 2025). Which criteria are important for you? [Graph]. In Statista. Retrieved June 12, 2025, from https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/
Geopost. "Which criteria are important for you?." Chart. February 28, 2025. Statista. Accessed June 12, 2025. https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/
Geopost. (2025). Which criteria are important for you?. Statista. Statista Inc.. Accessed: June 12, 2025. https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/
Geopost. "Which Criteria Are Important for You?." Statista, Statista Inc., 28 Feb 2025, https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/
Geopost, Which criteria are important for you? Statista, https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/ (last visited June 12, 2025)
Which criteria are important for you? [Graph], Geopost, February 28, 2025. [Online]. Available: https://www.statista.com/statistics/1448125/romania-drivers-to-shop-online/
