According to a survey conducted in 2023 in Italy, ** percent of respondents were willing to spend up to ** percent more for a certified wine than a generic one. Another ** percent were willing to spend between ** and ** percent more, while only ** percent considered spending over ** percent more for such types of wines.
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Confindustria - Federvini. (June 8, 2023). Share of consumers willing to spend more for a certified wine* compared to a generic one in Italy in 2023 [Graph]. In Statista. Retrieved June 20, 2025, from https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/
Confindustria - Federvini. "Share of consumers willing to spend more for a certified wine* compared to a generic one in Italy in 2023." Chart. June 8, 2023. Statista. Accessed June 20, 2025. https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/
Confindustria - Federvini. (2023). Share of consumers willing to spend more for a certified wine* compared to a generic one in Italy in 2023. Statista. Statista Inc.. Accessed: June 20, 2025. https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/
Confindustria - Federvini. "Share of Consumers Willing to Spend More for a Certified Wine* Compared to a Generic One in Italy in 2023." Statista, Statista Inc., 8 Jun 2023, https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/
Confindustria - Federvini, Share of consumers willing to spend more for a certified wine* compared to a generic one in Italy in 2023 Statista, https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/ (last visited June 20, 2025)
Share of consumers willing to spend more for a certified wine* compared to a generic one in Italy in 2023 [Graph], Confindustria - Federvini, June 8, 2023. [Online]. Available: https://www.statista.com/statistics/1448406/willingness-to-spend-more-certified-over-generic-wine-italy/
