Japanese consumers were unlikely to share poor experiences they had with a product or service, according to a survey conducted in 2024. While 52 percent of respondents did not tell anyone about dissatisfying experiences with a company, family and friends were the most likely to hear about the feedback among those who tended to share it.
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Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024
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Qualtrics. (December 20, 2024). Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024 [Graph]. In Statista. Retrieved June 19, 2025, from https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. "Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024." Chart. December 20, 2024. Statista. Accessed June 19, 2025. https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. (2024). Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024. Statista. Statista Inc.. Accessed: June 19, 2025. https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics. "Forms of Consumer Feedback after Having a Bad Experience in Japan as of The 3rd Quarter of 2024." Statista, Statista Inc., 20 Dec 2024, https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/
Qualtrics, Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024 Statista, https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/ (last visited June 19, 2025)
Forms of consumer feedback after having a bad experience in Japan as of the 3rd quarter of 2024 [Graph], Qualtrics, December 20, 2024. [Online]. Available: https://www.statista.com/statistics/1459894/japan-consumer-action-after-bad-experience/
