Influencer marketing budget change UAE 2023

Published by Statista Research Department, Jun 25, 2024

In a survey conducted in March 2023, 46.2 percent of surveyed marketing executives in the United Arab Emirates said that that their influencer marketing budgets had increased in 2023. 28.2 percent said that their influencer marketing budgets had not changed.

Influencer marketing budget change in the United Arab Emirates in 2023

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Release date

May 2023

Region

United Arab Emirates, MENA

Survey time period

March 2023

Method of interview

Online survey

Supplementary notes

Survey question: How has your Influencer Marketing budget changed in 2023? 

Note: some figures have been rounded for better understanding.

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