For Black Friday, over 3.2 million products were sold on eMAG in 2024, compared to 2.8 million in 2023. Nearly 1.6 million products were ordered in the first three hours of the event, with a total value of 524 million Romanian lei, 25 percent higher than in the previous year. Drinks, groceries, pet products and cleaning were by far the most popular category, followed by fragrances, cosmetics, and personal care products.
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Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024
(in 1,000s)
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Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024
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eMAG. (November 8, 2024). Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024 (in 1,000s) [Graph]. In Statista. Retrieved June 13, 2025, from https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/
eMAG. "Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024 (in 1,000s)." Chart. November 8, 2024. Statista. Accessed June 13, 2025. https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/
eMAG. (2024). Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024 (in 1,000s). Statista. Statista Inc.. Accessed: June 13, 2025. https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/
eMAG. "Products Ordered on Emag in The First Three Hours of Black Friday in Romania in 2024 (in 1,000s)." Statista, Statista Inc., 8 Nov 2024, https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/
eMAG, Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024 (in 1,000s) Statista, https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/ (last visited June 13, 2025)
Products ordered on eMAG in the first three hours of Black Friday in Romania in 2024 (in 1,000s) [Graph], eMAG, November 8, 2024. [Online]. Available: https://www.statista.com/statistics/1462536/romania-products-ordered-on-emag-in-the-first-three-hours-of-black-friday/
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