According to the survey conducted by Rakuten Insight in January 2024, 67 percent of the respondents in Malaysia found electric cars to be too expensive to purchase. In comparison, 37 percent of the respondents in Hong Kong found electric cars to be too expensive to purchase as of January 2024.
Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country
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Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country
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Original survey question: "What factors are currently deterring you from purchasing an electric car? (up to three answers are allowed)"
Number of respondents in:
Hong Kong - 1,770;
Indonesia - 4,127;
India - 12,672;
Japan - 369;
South Korea - 3,215;
Malaysia - 5,520;
the Philippines - 3,158;
Singapore - 2,935;
Thailand - 6,626;
Taiwan - 6,498;
and Vietnam - 973.
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Rakuten Insight. (March 11, 2024). Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country [Graph]. In Statista. Retrieved May 17, 2025, from https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/
Rakuten Insight. "Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country." Chart. March 11, 2024. Statista. Accessed May 17, 2025. https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/
Rakuten Insight. (2024). Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country. Statista. Statista Inc.. Accessed: May 17, 2025. https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/
Rakuten Insight. "Share of Consumers Who Find Electric Cars Too Expensive to Purchase in Asia in 2024, by Selected Country." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/
Rakuten Insight, Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country Statista, https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/ (last visited May 17, 2025)
Share of consumers who find electric cars too expensive to purchase in Asia in 2024, by selected country [Graph], Rakuten Insight, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1462985/asia-share-of-consumers-who-find-electric-cars-too-expensive-by-country/
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