A survey conducted in 2023 revealed that TV sets dominated as the preferred device for streaming programs across various services in the United States. For example, ** percent of Netflix users in the U.S. preferred TVs for streaming video, with similar trends for Amazon Prime Video, Hulu, Disney+, and Apple TV+. In contrast, mobile viewing was less common, with usage rates between ***** and ** percent.
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Television Bureau of Advertising. (October 30, 2023). Most preferred devices to watch selected streaming services in the United States in 2023 [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/
Television Bureau of Advertising. "Most preferred devices to watch selected streaming services in the United States in 2023 ." Chart. October 30, 2023. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/
Television Bureau of Advertising. (2023). Most preferred devices to watch selected streaming services in the United States in 2023 . Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/
Television Bureau of Advertising. "Most Preferred Devices to Watch Selected Streaming Services in The United States in 2023 ." Statista, Statista Inc., 30 Oct 2023, https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/
Television Bureau of Advertising, Most preferred devices to watch selected streaming services in the United States in 2023 Statista, https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/ (last visited July 12, 2025)
Most preferred devices to watch selected streaming services in the United States in 2023 [Graph], Television Bureau of Advertising, October 30, 2023. [Online]. Available: https://www.statista.com/statistics/1464051/preferred-devices-streaming-platforms-us/
