Leading skincare segments on Lazada Indonesia 2024, by market share

Published by Hanadian Nurhayati-Wolff, Jun 27, 2025

As of March 2024, body care products accounted for the largest category in the skincare segment on Lazada in Indonesia, with a market share of ** percent. Sunscreen followed with a market share of ** percent.

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Leading skincare categories on Lazada in Indonesia as of March 2024, by market share

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Release date

April 2024

Region

Indonesia

Survey time period

March 2024

Supplementary notes

Based on first-hand data on Southeast-Asian market performance from Shopee and Lazada.

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Topics

Skin care in the UKCelebrity beauty brandsU.S. skin care marketSkincare e-commerceM&A in the beauty & personal care sector
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