Most effective link building strategy worldwide 2024

Published by Statista Research Department, Jun 5, 2025

During a 2024 survey conducted among search engine optimization (SEO) professionals worldwide, approximately ** percent of respondents identified superior content as the most effective link building strategy, utilizing it for promotion and encouraging linking. Alternative media strategies, including infographics, videos, and tools, ranked second, cited by ** percent of respondents.

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Most effective link building strategy according to search engine optimization (SEO) professionals worldwide as of April 2024

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Release date

September 2024

Region

Worldwide

Survey time period

April 2024

Number of respondents

1,003 respondents

Special properties

among SEO professionals

Supplementary notes

E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. 

The source does not specify the type of the survey. 

Multiple answers were possible.

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