Mobile operator change intention South Korea 2023

Published by
Jang Seob Yoon,
May 31, 2024

According to a survey carried out in South Korea in October 2023, around 29 percent of respondents subscribed to a Mobile Virtual Network Operators (MVNO) answered that they were willing to switch operators. Customers of SK Telecom were least inclined to switch, and the operator was also the most preferred mobile telecommunication company.

Willingness to change mobile operator in South Korea as of October 2023

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Source

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Release date

May 2024

Region

South Korea

Survey time period

October 2023

Number of respondents

33,790 mobile users

Age group

14-64 years

Method of interview

Online Access Panel

Supplementary notes

MVNO stands for Mobile Virtual Network Operator.

Original question: "How willing are you to change to another mobile operator other than the one you are currently using?"

The release date used here is the date of data access.

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