According to a study conducted among consumers in the United States, United Kingdom, and Canada, 37 percent of respondents found the relevance of podcast ads to have increased over the previous few years. This was followed by 28 percent of respondents finding ads on streaming music services to have become more relevant.
Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium
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Acast. (February 2, 2024). Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium [Graph]. In Statista. Retrieved May 03, 2025, from https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/
Acast. "Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium ." Chart. February 2, 2024. Statista. Accessed May 03, 2025. https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/
Acast. (2024). Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium . Statista. Statista Inc.. Accessed: May 03, 2025. https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/
Acast. "Share of Consumers Finding Audio Ads to Be Increasing in Relevance in The United States, United Kingdom, and Canada as of December 2023, by Medium ." Statista, Statista Inc., 2 Feb 2024, https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/
Acast, Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium Statista, https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/ (last visited May 03, 2025)
Share of consumers finding audio ads to be increasing in relevance in the United States, United Kingdom, and Canada as of December 2023, by medium [Graph], Acast, February 2, 2024. [Online]. Available: https://www.statista.com/statistics/1470731/audio-advertising-relevance-by-medium-us-uk-canada/
