Reasons for choosing online shopping channels in Turkey 2023

Published by Zeynep Dierks, Jun 5, 2025

In 2023, the main reasons for Turkish consumers to prefer online shopping channels instead of physical stores were product variety, ease of shopping and ease/advantage of price comparison, with ** percent of the respondents choosing those motives.

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Reasons why consumers prefer online shopping channels in Turkey in 2023

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Source

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Release date

April 2024

Region

Turkey

Survey time period

2023

Number of respondents

1,000 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

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Statistics on " E-commerce in Turkey "

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Other statistics that may interest you E-commerce in Turkey

Overview

8

Payment methods

6

E-commerce segments

8

Sellers & companies

8

Online orders & consumers

8

Consumer behavior

8

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Topics

E-commerce in TurkeyE-commerce worldwideE-commerce in the European UnionTextiles and clothing industry in TurkeyE-commerce in Hungary
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