Frequency with which adults clicked on Facebook advertisements in Brazil 2023

Published by
J. G. Navarro,
Jul 31, 2024
During a June 2023 survey among adult Facebook users in Brazil, around 60 percent of respondents reported never or rarely clicking on Facebook advertisements. Less than one-third (or 32 percent) said they did that sometimes, whereas less than 10 percent stated they did it often or always. According to the same study, almost half of adult Facebook users in Brazil were interested in the social network's ads.

Frequency with which adults clicked on Facebook advertisements in Brazil as of June 2023

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Source

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Release date

July 2023

Region

Brazil

Survey time period

June 2023

Number of respondents

2,073 respondents

Age group

18 years and older

Special properties

among Facebook users

Supplementary notes

The source does not specify the survey type.

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Topics

Digital advertising in BrazilSocial media usage in BrazilAdvertising in BrazilAdvertising in MexicoMedia in Brazil
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