According to a survey held in February 2024, most journalists prefer to use subject matter experts or researchers as their sources, whereas only a small share used bloggers or influencers.
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Sources considered credible among journalists worldwide as of February 2024
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MarketingCharts. (April 9, 2024). Sources considered credible among journalists worldwide as of February 2024 [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/
MarketingCharts. "Sources considered credible among journalists worldwide as of February 2024." Chart. April 9, 2024. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/
MarketingCharts. (2024). Sources considered credible among journalists worldwide as of February 2024. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/
MarketingCharts. "Sources Considered Credible among Journalists Worldwide as of February 2024." Statista, Statista Inc., 9 Apr 2024, https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/
MarketingCharts, Sources considered credible among journalists worldwide as of February 2024 Statista, https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/ (last visited June 26, 2025)
Sources considered credible among journalists worldwide as of February 2024 [Graph], MarketingCharts, April 9, 2024. [Online]. Available: https://www.statista.com/statistics/1472546/journalism-credible-reporting-sources/
