Summer Olympic Games NBC ad revenue 2020-2024

Published by
J. G. Navarro,
Jul 4, 2025

As of April 2024, NBCUniversal had secured 1.2 billion U.S. dollars in advertising commitments for the 2024 Summer Olympic Games in Paris. NBC sold around 1.25 billion dollars in national ads for its 2021 broadcast of the 2020 Tokyo Olympics. 

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Advertising revenue of NBCUniversal's broadcast of the 2020 and 2024 Summer Olympic Games (in billion U.S. dollars)

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Release date

April 2024

Region

United States

Survey time period

as of April 9, 2024

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Sports advertising and marketing worldwide Sports sponsorshipSuper Bowl2024 Summer OlympicsSports on TV
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