In the third quarter of 2024, around 66.7 percent of social media users in Indonesia stated that one of the primary reasons why they visit social media was to learn about brands and see their content. In comparison, about 27.7 percent of the social media users in Japan stated they used social media for the same purpose that year.
Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory
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Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory
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Figures represent the share of social media users who state that the primary reasons they visit social media include at least one of the following activities: finding inspiration for things to do and buy, finding products to purchase, seeing content from their favorite brands.
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We Are Social, & DataReportal, & Meltwater. (February 5, 2025). Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory [Graph]. In Statista. Retrieved May 02, 2025, from https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/
We Are Social, und DataReportal, und Meltwater. "Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory." Chart. February 5, 2025. Statista. Accessed May 02, 2025. https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/
We Are Social, DataReportal, Meltwater. (2025). Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory. Statista. Statista Inc.. Accessed: May 02, 2025. https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/
We Are Social, and DataReportal, and Meltwater. "Share of Users Visiting Social Media Platforms to Learn about Brands in The Asia-pacific Region as of 3rd Quarter 2024, by Country or Territory." Statista, Statista Inc., 5 Feb 2025, https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/
We Are Social & DataReportal & Meltwater, Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory Statista, https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/ (last visited May 02, 2025)
Share of users visiting social media platforms to learn about brands in the Asia-Pacific region as of 3rd quarter 2024, by country or territory [Graph], We Are Social, & DataReportal, & Meltwater, February 5, 2025. [Online]. Available: https://www.statista.com/statistics/1483927/apac-share-of-users-visiting-social-media-to-learn-about-brands-by-country/
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