Share of shopping app users in Japan 2024, by gender
As of the first quarter of 2024, the majority of e-commerce app users in Japan were women. Around 38 percent of users shopping on mobile apps were men.
As of the first quarter of 2024, the majority of e-commerce app users in Japan were women. Around 38 percent of users shopping on mobile apps were men.
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Overview
Online payment
Platform usage
Device usage
Customer satisfaction
Shopping categories
Purchase decision
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.