In 2024, private households in Germany spent a total of around **** billion euros (in current prices) on cosmetics and personal care products, based on preliminary figures. Consumer spending on cosmetics and care products has been trending upwards in the past years. The product group with the highest sales within personal care is hair care products, followed by skin and facial care products, as well as decorative cosmetics and fragrances.
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Statistisches Bundesamt. (March 6, 2025). Consumer spending on personal care by private households in Germany from 1992 to 2024 (in billion euros) [Graph]. In Statista. Retrieved July 04, 2025, from https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/
Statistisches Bundesamt. "Consumer spending on personal care by private households in Germany from 1992 to 2024 (in billion euros)." Chart. March 6, 2025. Statista. Accessed July 04, 2025. https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/
Statistisches Bundesamt. (2025). Consumer spending on personal care by private households in Germany from 1992 to 2024 (in billion euros). Statista. Statista Inc.. Accessed: July 04, 2025. https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/
Statistisches Bundesamt. "Consumer Spending on Personal Care by Private Households in Germany from 1992 to 2024 (in Billion Euros)." Statista, Statista Inc., 6 Mar 2025, https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/
Statistisches Bundesamt, Consumer spending on personal care by private households in Germany from 1992 to 2024 (in billion euros) Statista, https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/ (last visited July 04, 2025)
Consumer spending on personal care by private households in Germany from 1992 to 2024 (in billion euros) [Graph], Statistisches Bundesamt, March 6, 2025. [Online]. Available: https://www.statista.com/statistics/1497048/consumer-spending-personal-care-products-germany/