Monthly average number of products purchased per online order 2024-2025, by industry

Published by Daniela Coppola, May 12, 2025

The beauty and personal care industry had the highest average units per online transaction from May 2024 to April 2025, reaching a peak of ***** units in February 2025. On the other hand, the fashion, accessories, and apparel sector consistently presented the lowest units per online transaction.

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Average number of items bought per online order from May 2024 to April 2025, by industry

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Release date

May 2025

Region

Worldwide

Survey time period

May 2024 to April 2025

Supplementary notes

Data based on 200 million monthly unique users collected over 300 million sessions.

The date of release is the date of access.

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Apparel market in Latin AmericaApparel market in BrazilFootwear market in BrazilApparel market in MexicoApparel market in Colombia
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