As of the third quarter of 2024, using search engines was the most common activity to access online information for 89.3 percent of the internet users in the United Kingdom. Overall, 35.5 percent of respondents used their mobile phone to scan a QR code, while 26.6 percent visited social networks to look for information about brands and products.
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Means to access online information in the United Kingdom as of 3rd quarter 2024
Characteristic
Share of respondents
Use a search engine (each month)
89.3%
Scan a QR code on a mobile phone (each month)
35.5%
Visit social networks to look for information about brands and products
26.6%
Use voice assistants to find information (each week)
21.3%
Use online tools to translate into different languages (each week)
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We Are Social, & DataReportal, & Meltwater. (February 25, 2025). Means to access online information in the United Kingdom as of 3rd quarter 2024 [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/
We Are Social, und DataReportal, und Meltwater. "Means to access online information in the United Kingdom as of 3rd quarter 2024." Chart. February 25, 2025. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/
We Are Social, DataReportal, Meltwater. (2025). Means to access online information in the United Kingdom as of 3rd quarter 2024. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/
We Are Social, and DataReportal, and Meltwater. "Means to Access Online Information in The United Kingdom as of 3rd Quarter 2024." Statista, Statista Inc., 25 Feb 2025, https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/
We Are Social & DataReportal & Meltwater, Means to access online information in the United Kingdom as of 3rd quarter 2024 Statista, https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/ (last visited June 26, 2025)
Means to access online information in the United Kingdom as of 3rd quarter 2024 [Graph], We Are Social, & DataReportal, & Meltwater, February 25, 2025. [Online]. Available: https://www.statista.com/statistics/1536377/means-access-online-information-united-kingdom/