Leading platforms to watch live commerce Philippines 2024

Published by
Christy Balita,
Jul 18, 2025

According to a 2024 survey on influencer marketing in the Philippines, ** percent of respondents stated that they have watched live commerce content on TikTok in the past year. Meanwhile, ** percent of respondents said they have watched live commerce on Lazada. 

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Leading platforms to watch live commerce in the past year in the Philippines as of August 2024

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Release date

October 2024

Region

Philippines

Survey time period

June to August 2024

Number of respondents

400 respondents

Special properties

consumer survey with 2,400 respondents conducted across six Southeast Asian countries

Supplementary notes

Original question: "Where have you watched live commerce content in the last 12 months?"

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Statistics on " Live commerce in Asia "

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Overview

5

Leading platforms

5

Leading platforms in Southeast Asia

5

Consumer behavior

6

Product categories

3

Further related statistics

10

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Statistics

Topics

Live commerce in AsiaE-commerce in the Asia-Pacific regionShopping behavior in the Asia-Pacific regionSocial commerce in Southeast AsiaE-commerce in Southeast Asia
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