According to a survey on loyalty programs carried out in May 2024 in Singapore, ** percent of consumers regularly use just one customer reward program or app. Another *** percent used five or more customer reward programs regularly.
The question was originally stated by the source as: "What customer rewards programs / apps do you regularly use (i.e. at least once in the last 3 months)?"
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YouGov. (June 18, 2024). Number of customer reward programs or apps regularly used among consumers in Singapore as of May 2024 [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/
YouGov. "Number of customer reward programs or apps regularly used among consumers in Singapore as of May 2024." Chart. June 18, 2024. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/
YouGov. (2024). Number of customer reward programs or apps regularly used among consumers in Singapore as of May 2024. Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/
YouGov. "Number of Customer Reward Programs or Apps Regularly Used among Consumers in Singapore as of May 2024." Statista, Statista Inc., 18 Jun 2024, https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/
YouGov, Number of customer reward programs or apps regularly used among consumers in Singapore as of May 2024 Statista, https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/ (last visited July 12, 2025)
Number of customer reward programs or apps regularly used among consumers in Singapore as of May 2024 [Graph], YouGov, June 18, 2024. [Online]. Available: https://www.statista.com/statistics/1536896/number-of-customer-reward-programs-used-singapore/
