According to a survey, in 2015 some 67 percent of South Africans made use of loyalty programs. The share increased to around 76 percent by the end of 2023.
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Truth. (March 11, 2024). Share of consumers using loyalty programs in South Africa from 2015 to 2023 [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/
Truth. "Share of consumers using loyalty programs in South Africa from 2015 to 2023." Chart. March 11, 2024. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/
Truth. (2024). Share of consumers using loyalty programs in South Africa from 2015 to 2023. Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/
Truth. "Share of Consumers Using Loyalty Programs in South Africa from 2015 to 2023." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/
Truth, Share of consumers using loyalty programs in South Africa from 2015 to 2023 Statista, https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/ (last visited July 12, 2025)
Share of consumers using loyalty programs in South Africa from 2015 to 2023 [Graph], Truth, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1537191/share-of-consumers-using-loyalty-programs-in-south-africa/