Loyalty programs used in supermarkets in Brazil 2022-2024

Published by Statista Research Department, Nov 27, 2024

According to a survey, in 2022 some 42 percent of consumers in Brazil made use of supermarket loyalty programs. In 2024, that share grew to 44 percent.

Share of consumers using loyalty programs in supermarkets in Brazil in 2022 and 2024

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Release date

October 2024

Region

Brazil

Survey time period

August 14 to 27, 2024

Number of respondents

1,200 respondents

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