In 2023, the value of discounted fast-moving consumer goods (FMCG) sales in Israel stood at 18.5 billion Israeli shekels, about 5.1 billion U.S. dollars. This marked an increase of 2.2 percent compared to the previous year. The value of non-discounted FMCG sales reached 38.2 billion Israeli shekels, some 10.5 billion U.S. dollars. There was a steady increase in the value of full-price FMCG sales between 2020 and 2023.
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Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy
(in billion Israeli shekel)
Currency conversion rate as of December 3, 2024 was 1 USD = 3.63 ILS.
According to the source, promotion's data was derived by establishing an initial price value, followed by ongoing monitoring of sales from previous weeks to assess the price, share, and depth of promotional sales.
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StoreNext. (February 24, 2024). Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy (in billion Israeli shekel) [Graph]. In Statista. Retrieved July 05, 2025, from https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/
StoreNext. "Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy (in billion Israeli shekel)." Chart. February 24, 2024. Statista. Accessed July 05, 2025. https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/
StoreNext. (2024). Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy (in billion Israeli shekel). Statista. Statista Inc.. Accessed: July 05, 2025. https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/
StoreNext. "Annual Value of Fast-moving Consumer Goods (Fmcg) Sales in Israel from 2020 to 2023, by Pricing Strategy (in Billion Israeli Shekel)." Statista, Statista Inc., 24 Feb 2024, https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/
StoreNext, Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy (in billion Israeli shekel) Statista, https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/ (last visited July 05, 2025)
Annual value of fast-moving consumer goods (FMCG) sales in Israel from 2020 to 2023, by pricing strategy (in billion Israeli shekel) [Graph], StoreNext, February 24, 2024. [Online]. Available: https://www.statista.com/statistics/1540211/israel-annual-value-of-fmcg-sales-by-pricing/
