Fastest-growing e-commerce stores during U.S. holiday season 2024

Published by
Koen van Gelder,
Dec 17, 2024

TikTok Shop enjoyed a 226 percent year-over-year (YoY) sales increase during the United States holiday season of 2024. Chinese e-commerce players experienced strong growth in online holiday sales in the U.S., with Shein and Temu completing the top three of fastest-growing online retailers in November of 2024.

Fastest growing online stores during the holiday season in the United States in 2024

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Release date

December 2024

Region

United States

Survey time period

November 1st to December 4th, 2024

Special properties

Credit card transactions were measured and compared against the same period in 2023.

Supplementary notes

Sales growth compared to 2023. 

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Statistics on " TikTok Shop in the United States "

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Other statistics that may interest you TikTok Shop in the United States

Overview

7

Competitors

8

TikTok sellers

8

TikTok shoppers

6

Consumer sentiment

6

Spotlight: TikTok ban

5

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Topics

Holiday season shopping in AustraliaU.S. Christmas season shoppingChristmas shopping in the United Kingdom (UK)Holiday season e-commerce in the United StatesThanksgiving
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